Writer, storyteller, wife, twin mama, New Yorker. Advertising is my day job...

Technology moves faster than people; people move faster than brands. I specialize in helping the brands keep up. Companies hire me to design strategy, product, and marketing initiatives that make their business thrive. I’ve developed and led digital teams at agencies, crafting innovative campaigns for multi-national corporate clients. More recently, I’ve steered marketing and creative product development for startups, enabling them to differentiate and succeed in a highly competitive adtech and martech marketplace. A pioneer in mobile, I’m well-known as a writer, analyst, and speaker on the swift evolution of human behavior sparked by Moore’s Law and emerging technologies.

That’s my day job. I’m also a storyteller, a daydreamer, a mom, a wife (to this very talented man) and a New Yorker. Things I love (in no particular order) include dogs, roses, Italy, Japanese food, sci-fi, steampunks, the books of Haruki Murakami, and the art of Cecily Brown. I work in Manhattan and live on the South Shore near some very beautiful beaches.

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